How to Work with Us
Sponsored Content
Feature your brand in curated guides and stories that support travellers who are ready to explore.
Off The Beaten Track Italy
Best for: eco-conscious stays, slow travel experiences, local operators, rail-first services, travel products.
What it can include:
- A dedicated feature, itinerary, or inclusion within a flagship guide
- Social promotion (posts, Stories, Reels where relevant)
- Clear calls to action and tracked links
- A short performance summary (reach, clicks, top content, saves)
Destination Partnerships
Promote regions seeking to attract respectful visitors to lesser known, culturally rich areas. Off The Beaten Track Italy
Best for: tourism boards, DMCs, municipalities, regional networks, trails and walking routes.
What it can include:
- A themed destination hub or seasonal series (Spring, Autumn, off-peak)
- Itinerary design that spreads footfall and supports local businesses
- Content designed to reduce pressure on hotspots by offering alternatives
Advertising Partnerships
Place your brand in a clean, premium environment that drives stronger engagement. Off The Beaten Track Italy
Best for: brands that want consistent visibility alongside relevant content.
What it can include:
- Banner or placement options (site-wide or within specific categories)
- Fixed term campaigns with clear start and end dates
- Simple reporting on impressions and clicks
Affiliate Partnerships
Benefit from targeted referrals to sustainable hotels, products and experiences. Off The Beaten Track Italy
Best for: partners with online booking, e-commerce, or trackable referral programmes.
What it can include:
- Curated recommendations with affiliate tracking links
- Optional promo codes for attribution
- Ongoing, performance-based upside as content keeps ranking and circulating
How we work
- Partner fit check: values alignment and suitability for our audience
- Brief and deliverables: clear scope, timeline, approvals and usage rights
- Create and publish: practical content that helps travellers decide and book
- Promote and track: distribution plus tracked links and outcomes
- Review and improve: learn what performs, then iterate for the next campaign
Our standards
- Transparency: sponsored activity is clearly labelled.
- Quality first: we prioritise usefulness and credibility for the traveller.
- Sustainability claims must be specific and evidence-based.
Become a partner
If you would like to explore a partnership, contact us:
info@off-thebeaten-track-italy.com
Off The Beaten Track Italy
+353 86 8303703 Off The Beaten Track Italy
Off The Beaten Track Italy 